WHAT IF YOU COULD

Engineer products at the
speed of thought

Our FDEs make your codebase AI-ready and your team AI-native. Then Purple orchestrates AI agents to ship complex features autonomously.

p0
$ p0 run user_analytics_dashboard.md
◆ Loading product requirements...
◆ Analyzing codebase...
✓ 12 components identified
✓ 4 API routes mapped
◆ Orchestrating agents...
▸ Agent 1: Creating components
▸ Agent 2: Building API layer
▸ Agent 3: Writing tests
● Complete. Ready for review.

AI can write code.
Current tools hold you back.

Today's AI coding tools still need you driving every step. The result? More time managing prompts than shipping features.

Prompt-to-app tools (Lovable, Bolt)

Great for prototypes. Locked to their stack. Can't handle real complexity or existing codebases. You'll hit a wall fast.

AI coding assistants (Cursor, Claude Code)

Step-by-step, human-driven. Tops out at small, isolated tasks. You're still manually orchestrating every piece.

the-old-way.md
# Your current workflow 1. Write prompt for Component A 2. Review output, fix issues 3. Write prompt for Component B 4. Realize A and B don't work together 5. Rewrite both prompts 6. Repeat until exhausted # Time spent: 70% prompting, 30% building

You define what.
Purple executes it.

Here at Purple, we built p0, a Mac app that serves as the orchestration layer between your vision and working code. p0 prepares your codebase, sharpens your product requirements, and coordinates AI agents to implement complex features end-to-end.

01

Codebase Preparation

p0 analyzes your codebase and generates standards that teach AI your architecture, patterns, and conventions. No more AI hallucinating structures that don't fit.

p0 /create-standards
▸ Explored 47 files · Found Next.js 15, Supabase, Clerk, shadcn/ui patterns ▸ Analyzed migrations, API routes, component structure, auth flow Here's my draft for Tech Stack standard. Does this look accurate? → looks good, enrich it ▸ Saved purple/standards/tech-stack.md (172 lines) What testing approach should I recommend? → Vitest ▸ Saved purple/standards/testing.md · 6 standards created
02

Requirements Refinement

Spend time describing what you want in plain English. p0 transforms your vision into precise, actionable product requirements. The better your input, the better the output. We help refine it along the way.

p0 refine analytics-dashboard.md
Purpose · Question 1/4 What is the primary purpose of this dashboard? 1 Business metrics tracking — Track KPIs, revenue, conversions, performance indicators 2 User behavior analytics — Analyze feature usage, user journeys, engagement 3 Marketing analytics — Campaign performance, traffic sources, attribution, ROI 4 Product analytics — Feature adoption, retention, engagement metrics
03

Orchestrated Execution

p0 breaks the requirements into tasks, assigns them to specialized AI agents, handles dependencies, and delivers working code in your codebase, following your standards.

p0 orchestrate --watch
▸ Agent 1: Creating UsageChart component... ✓ src/components/dashboard/UsageChart.tsx ▸ Agent 2: Implementing /api/usage route... ✓ app/api/usage/route.ts · Using withAuth, Zod ▸ Agent 3: Integrating components... ✓ Connected data flow · Added to navigation Complete. 4 files created, 2 modified. Ready for review: git diff feature/customer-dashboard

Great software starts with
great specs

In the age of one-line prompts, we forgot something important: PMs used to write detailed requirements docs before handing work to engineering. AI didn't change this. It made it more important.

What most AI tools taught you

"Add a dashboard with some charts"

One sentence. Cross your fingers. Hope AI reads your mind. Iterate endlessly when it doesn't.

What actually works

A detailed spec describing users, flows, edge cases, integrations, and acceptance criteria

Hours of thinking upfront. Clear vision. AI executes exactly what you meant. Ship with confidence.

Don't worry, we help you get there. Here at Purple, we built p0 which transforms rough ideas into production-ready specs through guided refinement. You bring the vision, we help you articulate it.

Yes, it works on your codebase.

We've heard the skepticism. "AI can't handle our complexity." Here's how p0 by Purple actually works at enterprise scale.

Automatic Context Management

p0 doesn't dump your entire codebase into a prompt. It builds a semantic map of your architecture and intelligently retrieves only the relevant context for each task. The right files, the right patterns, the right examples.

Tested on codebases with 1M+ lines of code

Intelligent Task Chunking

Complex features get broken into atomic, parallelizable tasks. Each agent works on a scoped piece with clear inputs and outputs. Dependencies are tracked and resolved automatically. No more context window limits.

Features spanning 50+ files, handled automatically

Multi-Repository Orchestration

Monorepo? Microservices? Multiple repos? p0 maintains context across repository boundaries. It understands how your services communicate and ensures changes are consistent across your entire system.

Deployed across 20+ repository architectures

Finally build everything
on your roadmap

Stop choosing between features. Stop waiting for headcount. Your team stays focused on what matters most while p0 handles the rest. These are production features shipped to real users.

Before p0 Several engineering days
With p0 1 day*

Complete customer dashboard with usage analytics, billing integration, and data visualizations. Shipped to production.

B2C SaaS • 15+ components • Full test coverage
Before p0 Several weeks
With p0 2 days*

Complex internal CMS with content modeling, role-based access, rich text editing, and media management.

B2C SaaS • 40+ API endpoints • Custom workflows
Before p0 Several days
With p0 20 min*

New SEO page type with dynamic metadata, structured data, and performance optimizations across the entire site.

B2C SaaS • SEO infrastructure • Site-wide rollout

*Development time with p0. Writing detailed product requirements happens before, and that's time well spent. Great specs have always been the foundation of great software.

Your team doesn't shrink. It gets superpowers. p0 multiplies what's possible without adding headcount.

From skeptic to believer

Purple doesn't just generate code, it challenged our assumptions upfront. Those early questions significantly improved our implementation and drastically increased our engineering velocity. After a short feedback loop, we had a working, well-structured feature. What's especially impressive is that it enabled even non-coding employees to ship meaningful features with an output that is comparable to a small, well-run scrum team.

CTO
CTO B2B SaaS, Seed stage

If someone came in and AI-readied our codebase, it alone would be worth the money. The standards Purple generated taught us things about our own architecture we'd never documented.

VP
VP of Engineering Enterprise SaaS, 50+ engineers

I was convinced AI couldn't handle our 800k line monorepo. Purple proved me wrong. The context management is genuinely impressive. It actually understands how our services connect.

CTO
CTO Fintech, Series B

Built for real codebases

Purple isn't another prototyping tool. It's infrastructure for teams shipping production software.

Other Tools
Purple
Lovable / Bolt
Prototypes only. Their stack, their infra. Can't handle existing codebases or medium-to-complex features.
Your codebase, your standards
Works in your existing repo. Learns your architecture. Outputs code that fits.
Cursor / Claude Code
Great for small tasks. Human orchestrates every step. You're still the bottleneck.
End-to-end orchestration
Multi-file features, coordinated agents, automated dependency resolution.

A hands-on approach
that actually works

We don't just hand you software and wish you luck. Our team embeds with yours to ensure p0 delivers real results from day one.

01

Our team comes to you

Purple engineers embed with your team for a week. We learn your codebase, your patterns, your workflows. No generic setup.

1 week onsite or remote
02

We make your codebase AI-ready

Purple engineers and p0 analyze your architecture and generate the standards that teach AI how your code works. This alone is worth the investment.

Included in onboarding
03

We build the first feature together

Pick a real project from your backlog. We'll ship it with p0 while your team watches, learns, and provides feedback. Real code, real production.

First feature shipped in days
04

We train your team

Your engineers learn how to write product requirements (so important!), calibrate outputs, and get the most from p0. By the end, they're self-sufficient.

Ongoing support included
05

We keep you on the frontier

Your codebase evolves. So do AI models. p0 keeps your standards in sync as your code changes, and automatically upgrades your orchestration layer with the latest agents and improvements. You stay cutting-edge without maintaining the tooling yourself.

Continuous via subscription

Meet p0

p0 is our native macOS app that ships features in your existing codebase. It understands your architecture, orchestrates AI agents, and delivers production-ready code. Your code never leaves your machine.

p0
/P
acme-app
3 repositories
Standards 14
Sessions
/build-from-spec analytics...
/build-from-spec analytics-dashboard
Ran command: ls, grep
$ ls -la documentation/agent-written-specs/
total 32 · drwxr-xr-x 3 staff · 96 Jan 21 12:28
Good, the product spec exists. Now I need to read the engineering standards from the purple/standards/ directory.
Explored 6 files
engineering-architect 4m 59s
Generating...
Chat or / for commands ✦ Opus 4.5
Tickets
0/15
Phase 1: Core Infrastructure 0/4
ANA-1-001 Admin Analytics Types
ANA-1-002 Admin Analytics Context
Phase 2: Filter Components 0/3
Phase 3: Visualizations 0/4
Native macOS Desktop App

Ready to ship more?

Purple works best for technical teams with existing codebases who are ready to invest in proper setup. Let's see if we're a fit.